Gourmet Drops Brand Video
Leading soft drinks company, Britvic, required a enticing and light-hearted introductory video to introduce the new Gourmet Drops – a sugar-free syrup from its notorious Teisseire brand.
The purpose of the video was to raise consumer awareness of the new product, within a lifestyle approach – that connected with the brands target personas.
To kick-start the project, we put together a proposed storyboard concept, built around the idea of showing consumers how to use the product in everyday life. Featuring people of different ages, with different interests, we wanted to capture the versatility of the product and inspire consumers with ways of incorporating it into their daily routine.
We handled every aspect of the project delivery, from storyboard planning, location setting and the casting of actors, through to filming and editing.
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