Instore digital signage refresh.
We were approached by our friends at inurface media to support them with a seasonal update for PUMA across the Sport Direct stores. The creations included both working with existing PUMA assets - utilising them for the digital canvases, as well as bespoke brand focused animations.
As well as the standard landscape and portrait displays positioned across the stores, we also had super stretched portrait LED displays and a lift and learn experience to cater for.
Lift & Learn
A lift and learn experience is where the physical world meets digital in one of its simplest forms. Initially on the digital displays, an “attract loop” is playing, enticing passers to engage with the experience. Once they do, and pick up their product of interest, then the content switches to specific product related information.
Simple but very effective experience for customers to engage with your brand.
For more information on what can be achieved in-store, give as a shout! We are very passionate about using digital to engage consumers and have years of experience.